LOUIS VUITTON Monogram

In China, the handbags which made by LOUIS VUITTON are called as luxury. Obviously, that's because of those handbags' high price. However, the handbags of LV are quite popular in the world, especially in Asia. Its outlets spread all over the whole world. But, why does the luxury sell so well?
First of all, we should know something about the history of the Monogram. The Monogram Canvas came out in 1896.At that time, the boss of LV was Georges Vuitton, the son of Louis Viutton. The patterns are based on the layout from Japan and the East during the Victorian period. Then, the LV began to use the Monogram Canvas to make handbags in 1959. That's all because the handbags made by leather became popular from 1936.In 1966, the pavilion was born. It is very popular till today.
There are plenty of superiorities of the Monogram, such as its patterns ---flowers, quatrefoils and LV logo. What is more, the formula of the sailcloth's dye has exclusive patent, even the customs officers can't explain it in detail. According to the authority from LV, the formula and materials of the sailcloth's dye only belong to the head office.
Proverbially, the Monogram's materials are sailcloth, besides the handle is made of leather. The products of Louis Vuitton even can be said as heirloom. The most important reason is the strict corporation management.
It was reported by TIME that there is a lab, which is in charge of testing the handbags' quality, was founded in the head office's basement. In the lab, there are many advanced machines; even containing one only tests the zip of the handbags.
The selection of the materials is very important too. Take the leather for example. Louis Vuitton chooses the Nordic oxide. Because of the natural environment, the oxide has fewer scars. Plus, LV checks on the materials quite strictly. The leather produced by LV must be top one
Now, I think the answer is very explicit. Only good technique makes a successful brand. That's why the LV outlets spread all over the whole world and why the handbags of LV are so popular in Asia.

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