NEW CONCEPT OF TRAVEL , Louis Vuitton virtual audio-visual products

Louis Vuitton, launches its first virtual product in its official website: Louis Vuitton Soundwalk. This product will bring you a new wonderful concept of travel .

This is a top-class city guide in audio format. It’s the product of the cooperation of LV and Soundwalk Co..This is a perfect audio trip. The hierophant will lead you to run through the city. Reality and fiction meld through the charm of music and voice, writting out an original theme of the city. You will feel like being part of it, every detail of the city will come to our eyes , vividly, inspired by stories and emotions.

Louis Vuitton,the leader of luxury industry, chooses China to promote this activities. They select three vibrant cities: Hong Kong, Shanghai and Beijing. Different kinds of charm, different styles of super stars: Shu Qi, Chen Chong and Gong Li. The traditional culture and customs as well as the long history of China, are revealed in this three love stories. The listener will be in each episode and each place, reveling in every remark of the deep-in-love wman. They will also indulge in the reality and the imagination intertwined together, entangle in the noisy city in the intimate story.

Once you press the "play" button, Louis Vuitton Soundwalk will become an virtual company for your travel, guide you to taste every city even the daily life of ordinary residents. Each audio journey will be as long as an hour, bring you a perfect combination of the stories and your trips. As if it is a movie that the city film for you.

From June 16th, 2008, you can download MP3s from the LV official website conveniently. There are totally six kinds of languages to choose from, you can buy it from any corner of the world for just a few seconds.

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