Louis Vuitton - China Will Be the Largest Luxury Goods Market

     
  When the financial crisis has swept the globe, the luxury goods also face the strict test. Nowadays the luxury goods enter opening-store tide in China, and regard China as the most potential market, and will Louis Vuitton create new productions for Chinese Market?
  The answer is that of course, in the last 10 years, the luxury goods development of China has been expanded fastly, now Louis Vuitton has 29 stores in 24 cities of China, every store in China contains the speciality. Since walking into the Chinese market for 17 years, we have just taken a small step. The young consumers in China are protential and the power of buying is strong, we can see that in the short run, China must be the largest luxury goods market in the world. Every production of Louis Vuitton follows the production 150 years ago, and we keep the traditional handed technology, we aim at the global consumers and we will not create for some markets.
  Also, the customers of ours are very large, from the suitcases to the decorations, from several hundreds of thousands of RMB to a thousand RMB, we hope that all the customers of ours can find the very things that they need here, and the service we offered is the same, whatever you buy, the watch which is worth several hundred thousand RMB or a key ring which is worth one thousand, the service and repection we provide are all the same!
  Finally, I want to say that luxury is a kind of attitude. The features of luxury goods are with long history, deep contains, high-quality productions , high-level shopping environment, good after-sale services and the foundational high price level. Luxury goods are not the same as the super high price of the common meaning. In fact, the luxury goods are not expensive for we cannot just definite the productions from the prices. Luxury goods usually are made by hand and the labor power, physical resourses that are cost for the productions are very considerable, all of our stuff need to be trained in France and we need to do much advertising. Besides, what luxury goods bring is not only the production but also a kind of lifestyle, this feature makes the people who agree with the definition attracted. Luxury goods also pays much attention on the details, and they are only sold in their own stores.

Prev: Louis Vuitton Tambour Watch Next: How To Spot A Fake Louis Vuitton Bag